2023 - Present
Temecula, California
• Spearhead the creative vision, storytelling strategy, and post-production execution for one of the largest resort casinos in the US.
• Translate high-level marketing objectives into compelling, results-driven video and motion graphic campaigns that strengthen brand equity and guest engagement.
• Partner with senior leadership to develop integrated campaigns that align creative output with business goals, audience insights, and brand positioning.
• Lead and mentor a multidisciplinary creative team—driving innovation, accountability, and operational excellence across all deliverables.
• Optimize post-production workflows, ensuring efficiency, quality, and consistency across broadcast, digital, and in-property media.
Key Campaigns & Highlights:
• Home Sweet Win (2025): Drove post-production and creative execution for Pechanga’s largest-ever promotional campaign, giving away a brand-new home. Led weekly Facebook and Instagram livestreams for 12 weeks, edited broadcast and digital spots, and supervised two additional editors—generating 43M impressions and one of the most profitable nights in the resort casino's history.
Unscripted Campaign (2025): Helped shape and produce a four-part docu-style campaign sharing authentic guest stories at Pechanga. Conducted on-camera interviews, directed and captured aerial footage, and edited one of the four feature spots. Led two editors through post-production, music selection, and multilingual adaptation, maximizing reach and impact across audiences.
2025 Summer Hero Spot: Reimagined Pechanga’s flagship summer campaign by sourcing and repurposing existing partner footage to create a fresh, high-impact brand film without new production costs. Directed the creative and editorial strategy to deliver a modern, elevated look that reinforced Pechanga’s luxury positioning and “On Another Level” identity—achieving strong online performance and engagement.
2020 - Present
Temecula, California
Work directly with clients to understand their needs and produce engaging campaigns aligned with specific goals and timelines. Consistently deliver high-quality assets through meticulous attention to detail and fearless approach to innovation. Devise and implement custom sound design.
2014 - Present
Culver City, California
Utilized raw, finished and library content to create trailers, TV spots, and digital advertisements aligned with client vision and campaign specifications. Facilitated monthly editor’s meeting to ensure cohesive approach to project execution. Coached and mentored team members to accelerate professional development and overall product quality. Served as trusted advisor regarding all aspects of video production including workflow protocols and technical execution.
2012 - 2013
Los Angeles, California
Helped build Los Angeles office from start-up to a team of 10 world-class employees by creating workflows and procedures in coordination with London office. Edited trailers for The Paperboy and Erased; TV spots for World War Z, Disney’s Planes, Skyfall, and Free Birds; and promos for Dead Man Down, The Sacrament, and Paranoia. Also worked on Noah, Open Grave, The Heat, Wreck it Ralph, Lockout, The Five-Year Engagement, John Carter, and WER.
2010 - 2012
Los Angeles, California
Concurrently helped train and mentor other editors, collaborated with Graphics department to enhance projects, and completed personal workload of editing and production tasks. Provided meaningful input to creative process and ensured graphics aligned with project goals. Collaborated with management to optimize workflows and champion culture of camaraderie and creativity
2008 - 2010
Los Angeles, California
Earned merit-based promotion from Assistant Editor to Editor based on solid work ethic, creativity, and tenacity. Assisted with finishing trailers and importing / exporting footage to promptly deliver cuts to clients. Worked with various producers to develop concepts and edit TV spots, sizzle reels, and trailers